Western Sydney University

Guiding digital the right way

01.

A change in name requires a new suite of brand guidelines.

In the process of undergoing a rebrand from University of Western Sydney to Western Sydney University, GHO was asked to create a set of digital guidelines to organize and apply the new positioning in a comprehensive manner.

02.

Comprehensive yet easy to follow.

A brand toolkit and digital style guidelines covering the website, campaign landing pages, apps, social media and direct communications was put together within a very tight timeframe.

Western Sydney University

Guiding digital the right way

01.

A change in name requires a new suite of brand guidelines.

In the process of undergoing a rebrand from University of Western Sydney to Western Sydney University, GHO was asked to create a set of digital guidelines to organize and apply the new positioning in a comprehensive manner.

02.

Comprehensive yet easy to follow.

A brand toolkit and digital style guidelines covering the website, campaign landing pages, apps, social media and direct communications was put together within a very tight timeframe.